Starting A Barbecue & Small Chops Business In Nigeria

Have you been nursing the dream of starting a small chop business? It is never too late! One thing you must note however is that small chops as a food option at parties has grown into a flourishing business enterprise in today’s Nigeria. The market, which used to have Saheeto also known as the King of Small Chops, 12 Baskets and Laredo International as some of the major players, now has more than 100 names in the game.
You will agree with me that there is hardly any party you will attend these days without coming across small chops as an appetizer. Fondly known as finger food, small chops comprise potato chips, Spring Rolls, puff-puff, Fataya, Samosa, Meat Balls, Chicken-In-Batter, Fish Fingers and a host of other mouth-watering mini snacks.
Then there is the category of snails, salmon fishes, turkey, chicken and pork for barbecue. There is also the possibility of running a small Asun (peppered meat balls). Aside being on offer at parties, many individuals and companies now order them directly from the comfort of home or office either for celebration or for private consumption.
Personally, I think the business thrives because people are tired of being served the same menu over and over again at every event. Increasingly, the demand for this kind of convenient and stress-free service has created some sort of competition among existing small chop outfits and new ones.
For instance, many of the big boys (as at the time of writing this article) offer 100 pieces of spring rolls for N15,000 while the same quantity of peppered chicken wings costs N22,000. There are several young entrepreneurs, however, offering the same service at a far cheaper rate. An example is Owo-Lab Small Chops in Ebute Metta area offers 100 piece of spring rolls and Samosa for N7,000 and peppered chickens N15,000.
Meanwhile, what we are looking at here is the simple idea of opening up a place that offers such delicacies in recreation clubs and commercial area like Surulere, Victoria Island, Ikeja, Lekki, Yaba, Alausa or other serene and high traffic-prone areas. It is bound to be a lucrative business if well managed.
Experience is a key factor. If you don’t have one, sign up to train under a small chops expert.
* In the absence of a pub, cinema or recreation centre, a clean and conducive place to use as outlet.
* Advertisement in local dailies, online platforms, Church bulletins, entertainment blogs and magazines.
* Ability and wherewithal to design the place to meet your taste with an Plasma TV and home theatre system to dish out love or contemporary music.
* Recruit few employees to assist in the smooth operation of the business because in the first 6 months, it promises to be quite hectic.
* There are cheaper means to promote your business when you lack the resources to advertise in entertainment magazines or community papers. As earlier mentioned, you can print enough fliers to distribute to businesses and fun-lovers in the neighbourhood and open up a website or blog to cater especially for people interested in placing distant orders.
* Another important thing to consider is the idea of creating a schedule to ensure your itinerary doesn’t clash whenever you have an outdoor event.
Likely Capital:
This will depend heavily on the model you have in mind. However, those who intend to start on a small scale like recreation clubs and pubs might require a minimum of N50,000. This is because most of the equipment including electricity will be provided for such entrepreneurs at a fee. This will save you some level of stress to concentrate fully on only culinary items and frozen foods for the barbecue.
However those targeting movie locations or a mini shelter in highbrow area will need to fathom in the cost of providing temporary rent for the outlet, constructing food shelves, chairs and tables.

10 Business Principles Every Entrepreneur Must Know - Aigboje Aig-Imoukuede, Former Access Bank MD


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